Master the art of product management

You don’t become a great product manager by reading about it – you become one by doing it. Praxis gives you the practical experience, strategic mindset, and tools you need to lead with confidence and deliver products your customers really want.

Why Praxis?

Most training teaches you what product management is. Praxis shows you how to do it. Built by Emergn – the global leader in go-to-market product capability development – Praxis helps you master the core pillars of Discovery, Delivery, and Strategy while you work. With reusable tools, personalized learning, and conversational AI, it’s your go-to companion for real product challenges, no matter your industry, organization, or experience level.

The Ultimate Product Manager Pathway

Uncover your customers’ needs, rally teams to deliver great ideas, and use data to shape a product strategy that drives real business outcomes.

What makes Praxis different?

Becoming the Ultimate Product Manager requires a new way of thinking. Praxis is grounded in Emergn’s Value, Flow, Quality (VFQ) philosophy, designed to help you thrive in uncertainty, think critically, and deliver real results.

VFQ isn’t a methodology. It’s a mindset. One forged from the best of agile, lean, systems thinking, design thinking, and behavioral science. It helps you stay close to your customers, ahead of the market, and focused on what matters most: delivering value, faster.

VFQ principles are at the core of everything you learn in Praxis:

  • Deliver value early and often: Focus on what matters to your customers and business.
  • Optimize the flow of work end to end: Eliminate friction, accelerate delivery. 
  • Discover quality with fast feedback: Learn quickly, iterate confidently, and exceed expectations.

Who is Praxis for?

Product management skills aren’t just for product managers – they’re the secret weapon of every high-performing product team. Whether you’re a product manager shaping strategy, a product owner turning insights into user stories, or a business analyst streamlining how work gets done, the ability to adopt product thinking sets you apart.

Praxis is designed for anyone who plays a role in building great products. It helps you lead from where you are, or grow into where you want to be.

  • Aspiring product managers – Build a strong foundation and gain hands-on experience to transition into product management.
  • Experienced product managers – Sharpen your skills, expand your influence, and deliver greater outcomes.
  • Product professionals – From product owners and BAs to Scrum Masters and product designers, develop the product mindset and capabilities to drive impact in any role.

Your path. Your pace.

Praxis cuts through the noise and delivers a learning experience, tailored to your role, goals, and the challenges you face every day. Get a custom path that sharpens your skills and enables you to make an immediate impact. This is learning that actually works, because it works the way you do.

A suite of tools to power your work

Access resources trusted by thousands of product professionals and built to help you turn learning into action.

AI Consultant

Learn to apply concepts in your context

Techniques

Solve problems with proven methods

Tools

Turn knowledge into action

Books

Explore the thinking behind great products

Get started today.

Praxis Free

for individuals
$0 month

Free features:

Professional

for individuals
$99 month

Everything in Free, plus:

Start building better products today

Develop the mindset, skills, and momentum that move your career forward.

Register now